Southgate - Wakefield

Southgate Car Park is a 100-space site located next to a busy shopping centre in Wakefield. With high footfall and a wide mix of drivers, the site needed a payment setup that could handle different preferences without slowing people down.

The goal was to give drivers fast, flexible ways to pay while keeping the car park easy to manage.

The Challenge

A busy location brings a wide range of users. Some drivers expect to pay quickly on their phone, while others prefer machines. Queues at machines and payment delays can lead to frustration, especially during peak shopping hours.

The operator needed a solution that worked alongside existing payment methods and helped reduce pressure on machines.

The Solution

ParkPayStay was introduced as an additional payment option, allowing drivers to scan a QR code and pay online in seconds. Pay and display machines and a cashless machine remained in place, giving drivers full choice.

Clear signage made it easy for drivers to decide how they wanted to pay, while the operator gained visibility over cashless transactions through the ParkPayStay dashboard.

The Result

Drivers now have multiple ways to pay, which helps reduce queues and improves flow during busy periods. ParkPayStay offers a quick option for drivers who want to pay on their phone and get on with their day.

For the operator, the site benefits from improved flexibility, modern payment options, and better insight into parking activity, all without disrupting existing systems.

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